As vast and wonderful as the beauty world has become, one of the pitfalls of having so many products available to us on the global marketplace is that it becomes increasingly difficult to separate the good from the great, the great from the phenomenal. (It's not the worst problem to have, but it's also a little overwhelming!)
But while hive mind can be faulty at times, the general rule is that if a product has an avid, devoted fanbase-or, better yet, has become a household name-it's probably pretty stellar. And there are those select few superstars that have managed to maintain this cult-classic status for years and years-which is pretty remarkable, considering the research, technology, and ingredients that have become so readily available since they first hit the market.
More remarkable still (and perhaps to further emphasize that point): Of all the standout items we compiled here-some originating more than 60 years back-only one is no longer available. One! They're all that good and that beloved.
So take a look back with us at the beauty world's biggest fan favorites throughout the years. Your beauty history lesson begins below.
With icons like Elizabeth Taylor, Grace Kelly, Audrey Hepburn, and Marilyn Monroe in their heyday, it's only natural that women everywhere wanted a piece of Hollywood royalty-even if it was just the same color of lipstick.
You'd be hard-pressed to find a makeup guruВ now who doesn't sing the praises of this emollient cream.В A staple for such famous faces asВ screen siren Ingrid Bergman, theВ iconic Jane Birkin, andВ modern muse Karlie Kloss, it makes a great base for makeup and also provides the perfect dewy finishВ when dabbed on top.
Buy it now:В Embryolisse Lait-CrГЁme ConcentrГ©В ($16)
Another red carpet powerhouse, Elizabeth Arden's Eight Hour Cream technicallyВ debuted in 1930, butВ Marilyn Monroe's love for the product sealed its popularity in the years that followed. Makeup artists today still swear by the stuff, mixing it with foundation to get that perfect dewy finish.
Buy it now:В Elizabeth Arden Eight Hour Cream Skin ProtectantВ ($21)
Revlon released a variety of scarletВ lipstick shades throughout the '50s,В and thanks to the vanity-ready gold tubes and celeb endorsers (including-you guessed it-Monroe), women clamored to collect them all. (Not much has changed.)
Buy it now:В Revlon LipstickВ ($8) in Ravish Me Red
Launched in South Africa in 1949, Oil of Olay's signature formula quickly became a skincare staple across the globe-even though no one was really quite sure what it did. (That was purposeful marketing, since the founder of the brand wanted it to be perceived as a miracle "beauty fluid.") The brand has since dropped the "Oil of" and expanded to a decidedly more transparent collection of products.
Buy it now: Olay Active Hydrating Beauty Fluid Lotion ($8)
It was a makeup-heavy era (hello, Twiggy), but women in the '60s still knew that a done face required a solid base. Fortunately for them, they now had their pickВ ofВ Cetaphil, La Mer, and more.В
True story: Clinique came about as the brainchild of aВ Vogue editor, EstГ©e Lauder's daughter, Evelyn, and a dermatologist in 1968. Their simple but effective moisturizer was one of their first products, and it's safe to say it's been a lasting success: A bottle is reportedly sold every five seconds. In 2013, the brandВ rolled out a new formulation, this one fortified with hyaluronic acid.В
Buy it now:В Clinique Dramatically Different Moisturizing LotionВ ($26)
Launched in 1947, the OG cleanser was a sleeper hit that started to gain popularity in the '60s thanks to endorsements from dermatologists. (By the '80s, it was the fast-selling staple that it is today.)
Buy it now: Cetaphil Daily Facial Cleanser ($7)
It's hard to imagine a world where every beautiful celebrityВ didn'tВ credit their agelessnessВ to La Mer's luxurious formula, butВ this fountain of youth wasn't around before the 1960s.
Buy it now:В La Mer CrГЁme de la Mer Moisturizing CreamВ ($2060)
A sculpted, gravity-defying coif was the trademark 'do of the decade, and women relied on Elnett to keep every hair in place. (They still do-though maybe not so heavy-handedly.)
Buy it now:В L'OrГ©al Paris Elnett Satin HairsprayВ ($13)
Farrah Fawcett'sВ bronzed skin, sun-bleachedВ locks, and signature toothy glam pretty much sums up beauty in the '70s, which was all about enhancing a healthy glow.
We doubt this looks familiar, but you might be surprised to learn that this was the first iteration of Benefit's Benetint. And the revelations don't stop there: The multitasking cheek and lip stainВ was actually first created for an exotic dancer.В
Buy it now:В Benefit BenetintВ ($30)
The bottle has changed, but that telltale color combo certainly hasn't: That's the first version of Great Lash mascara, launched in 1971. We don't need to tell you that the rest is history, because you probably have a tube sitting in your makeup bag, right?
Buy it now:В Great Lash MascaraВ ($4)
The name says it all: The mother of one Byrdie editor claims that this floral shampoo smelled so delicious itВ brought all the boys to the yard. It disappeared by the '90s, but the public outcry was so strongВ that retroВ supermarket Vermont Country StoreВ brought it back. (It has since been discontinuedВ again, sadly.)
Nineties kids might try to take theВ credit, but since we can traceВ the birth of the Caboodle, Dr. Pepper Lip Smackers, and Sun-In to the 1980s,В we have to give the decade the credit it deserves. (Though to be fair, the roll-on glitter and body mists would come later.)
Bonne Belle gave us the gift of soda-flavored lip balm, and suddenly everything had to smell like a dessert.В (This tube remains one of the select few products that actually pulls it off.)
Buy it now:В Bonne Belle Dr. Pepper Lip SmackerВ ($2)
Ah, the era when blonde-seeking teens began to accidentally dye their hair orange. The rite of passage lives on.
Buy it now:В Sun-In Hair Lightening SprayВ ($5)
Thanks to a successful ad campaign featuring a French-accented jingle, this self-tanner (one of the very first) surged in popularity in the '80s.
Buy it now:В Bain de Soleil Orange GeleeВ ($9)
This hypnotic, heady blend of coriander, tuberose, and opoponax remains aВ seductive optionВ for date night.В
Buy it now:В Dior PoisonВ ($60)
Not the deodorant, though it certainly had its day-we're talking about the trips you most definitely took to your local Body Shop or Bath & Body Works, dousing yourself in the latest and greatest fruit-inspired essence. It was also the era of Tommy Girl and Calvin Klein-thanks in part to their respective spokesmodels, Aaliyah and Kate Moss.В
Tommy Hilfiger hit its logo-mania peak (with the help of Aaliyah) circa 1996, the same year this light and energetic fragrance made its debut. (PS: We could watch this adВ on loop for hours.)
Buy it now:В Tommy Hilfiger Tommy Girl Eau de ToiletteВ ($23)
But if Tommy didn't do it for you, chances are nothing cameВ between you and your CalvinsвЂ¦ or your CK One, at the very least. (Another must-see commercial, featuring a very young Kate Moss.)В
Buy it now:В Calvin Klein CK OneВ ($49)
Makeup kits changed forever when this highlighting pen came on the scene in 1992. Touche Г‰clat's ability to oh so subtly sculpt bone structure, blur imperfections, and create a lit-from-within glow is still so impressive that a tube is sold every 10 seconds.
Buy it now:В Yves Saint Laurent Touche Г‰clatВ ($42)
The romance might have begun during afternoons at the mall (sniff-testing ev-er-y-thing that Bath & Body Works had in stock), but Cucumber Melon remains one of the store'sВ most beloved fragrances for women of all ages.
Buy it now:В Bath & Body Works Cucumber Melon LotionВ ($7)
They say hindsight is 20/20, and once we glossВ over the celebutante style mishaps of the mid-aughts, it's very clear that it was quite an innovative time for hair, makeup, and skincare. From the Clarisonic to the Beautyblender to MAC's universally flattering Ruby Woo lipstick, everyone's routine got just a little bit easier during this decade.
It technically launched in 1999, but the universal appealВ of Nars's OrgasmВ blush made it a staple of the next decade-and beyond. (The brand has since built a collection around the shade.)
Buy it now:В Nars BlushВ ($30) in Orgasm
Our foundation technique changed forever (for theВ so much better) when Rea Ann Silva introduced this smartly shaped sponge in 2003.
Buy it now:В Beautyblender OriginalВ ($20)
Predating the contouring craze that would arrive a few years later, Bobbi Brown's Shimmer Brick made sculpting and bronzing more accessible than ever. (And it's just soВ pretty.)
Buy it now:В Bobbi Brown Shimmer BrickВ ($24) in Bronze
Countless competitors have tried to nab some of the glory, but the Clarisonic still remains king-and inspired the boonВ of at-home beauty devices.
Buy it now:В Clarisonic Mia 1 Cleansing BrushВ ($99)
Our focus has always been on that rainbow of colors, but did you know that Juicy Tubes were the first-ever tube lip gloss when they hit the market in 2000?
Buy it now:В LancГґme Juicy TubesВ ($19)
A long-lasting red that flatters all skin tones (andВ makes teeth look whiter to boot) was obviously destined for stardom. Ruby Woo, we love you.
Buy it now:В MACВ LipstickВ ($17) in Ruby Woo
This year marks Moroccanoil's 10th anniversary-though it's pretty hard to believe that this frizz-fighting game changerВ has only been around for a decade,В since it arguably put hair and body oils back on the beauty trend map. (Psst: Try using it on your skin.)
Buy it now:В Moroccanoil Hair TreatmentВ ($44)
Long gone are the days when beauty editors would flyВ home from Paris Fashion Week with suitcases full of Bioderma-the Internet has made it ridiculously easy to bring the best international products to your doorstep, no plane ticket needed. In turn, we're now scaling the globe for the next big thing-and we've found plenty, from a beloved Swedish fragrance brand to the wild and wacky world of Korean beauty.
On the flipside, there's a simultaneous focus on all things niche and local, as there's plenty of appeal in supporting a small business and finding a killer product or brand before it hits the big time. (Many of them happen to be eco-friendly, too-one of the perks of small-batch beauty.) But the ultimate key to cultdom in this day and age? Make the packaging Instagram-friendly.
We're not exaggerating when we say that editors used to hoard bottles of Bioderma after trips to Paris-the gentle water-based cleanser isВ that good.В Thanks to e-commerce, now we can all adopt the French drugstoreВ staple.
Buy it now:В Bioderma Sensibio Micellar Cleansing SolutionВ ($29)
Niche brand? Check. Gorgeous, photo-ready packaging? Check. Effective formula?В Check. If there's a perfect storm for gaining cult status, this is it. (Though Linda Rodin definitely didn't know her body oil would be such a hit when she formulated it for herself.)
Buy it now:В Rodin Olio LussoВ ($130)
Byredo has rolled out hit after hit sinceВ Ben Gorham founded the brand in Sweden in 2006. Featuring minimalist packaging, poetic names (like the wildly popular Gypsy Water), and distinctly beautiful, complex, and sometimes polarizing scents,В the brand has yet to leave us feeling unimpressed. (Its avid fanbase would probably agree.)
Buy it now:В Byredo Gypsy WaterВ ($145)
We're practicing a little foresight here, since this miracle serum only just arrived on the scene about a year ago. But its rise to success has been fast and furious-and the story behind it is both fascinating and the very essence of the artisanalВ beauty movement that's still in full force here in the U.S.
The short version: April Gargiulo, looking for a natural solution for her acne-prone skin,В recruited some smartВ friends in the biz to help her concoct the ultimate botanical solution.В In just a matter of months, she had beauty editors declaring her final formula "the face oil to end all face oils."
Buy it now:В Vintner's Daughter Active Botanical SerumВ ($185)
Do you swear by any of these products? What would you like to add to the list? Sound off below.